As Ostrom's sole in-house designer, I took the app from simple usage tracker to full home energy management platform…

…while also shaping the branding and delivering design across product and marketing.

Role

UX/UI
Branding
Socials
Print

Tools

Figma
Adobe Suite
Webflow
Notion

Client

Ostrom

As Ostrom's sole in-house designer, I took the app from simple usage tracker to full home energy management platform…

…while also shaping the branding and delivering design across product and marketing.

Role

UX/UI
Branding
Socials
Print

Tools

Figma
Adobe Suite
Webflow
Notion

Client

Ostrom

As Ostrom's sole in-house designer, I took the app from simple usage tracker to full home energy management platform…

…while also shaping the branding and delivering design across product and marketing.

Role

UX/UI
Branding
Socials
Print

Tools

Figma
Adobe Suite
Webflow
Notion

Client

Ostrom

Ostrom App

I joined Ostrom in 2021, and as the sole designer, I designed their energy-management app from scratch.

What started as a simple tool to help users understand their energy use grew into a full energy management platform, now integrating smart features like EV charging, heating, and solar panels—all in one cohesive, easy-to-use experience.

(full case study coming soon)

App Store Rating

4.8/5

Downloads

100k+

Ostrom App

I joined Ostrom in 2021, and as the sole designer, I designed their energy-management app from scratch.

What started as a simple tool to help users understand their energy use grew into a full energy management platform, now integrating smart features like EV charging, heating, and solar panels—all in one cohesive, easy-to-use experience.

(full case study coming soon)

App Store Rating

4.8/5

Downloads

100k+

Ostrom App

I joined Ostrom in 2021, and as the sole designer, I designed their energy-management app from scratch.

What started as a simple tool to help users understand their energy use grew into a full energy management platform, now integrating smart features like EV charging, heating, and solar panels—all in one cohesive, easy-to-use experience.

(full case study coming soon)

Full case study coming soon…


App Store Rating

4.8/5

Downloads

100k+

Brand + Marketing

Brand + Marketing

Brand + Marketing

Alongside the app, I continued to develop the brand into a consistent, approachable look across social media, ad campaigns, partner communications, and merch.